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Sir Richard made more than a billion dollars from Virgin Atlantic.
the Wal-Mart Success Formula is seriously out of step with consumer needs. Sheer size does not make Wal-Mart a proxy, because once Wal-Mart’s Success Formula misses serving customer needs consumers keep spending – just somewhere else.
The business is Locked-in to its Success Formula, but a market shift causes the results to no longer be as good as they used to be.
Tata should produce a cheap car, which is not expected to be very good, and eventually try to migrate up market.
CEO Rosenfield at Kraft has not created any Disruptions. Nor has she set up any White Space.
The notion goes that you can take a viable, but slow (or no) growth business and stop investing.
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