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Articles
What business are you really in?

What business are you really in?

Gabor George Burt

The customer experience provided by airlines is one that I follow closely and often reference, because it’s something most people can easily relate to.

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Practice
Apr 29, 2025
A Bag Of Chips That Cares About Your Safety

A Bag Of Chips That Cares About Your Safety

Gabor George Burt

Doritos might have crashed out of the Super Bowl after a decade of fun ads, but Frito-Lay still has a few party tricks up its sleeve for this year’s big game.

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Practice
Apr 29, 2025
Your very own fleet of Cadillacs

Your very own fleet of Cadillacs

Gabor George Burt

Kudos to Cadillac for identifying a key customer pain point (the hassle of car ownership)

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Practice
Apr 29, 2025
The wheelbarrow, re-imagined

The wheelbarrow, re-imagined

Gabor George Burt

The ordinary object in question is none other than the wheelbarrow. And the global need it is being repurposed to address is water transport in poor countries.

Practice
Practice
Apr 29, 2025
Embracing Opposites

Embracing Opposites

Gabor George Burt

“A division of Stern Strategy Group, we connect you with the top authorities and social change agents at the forefront of today’s most pressing issues and tomorrow’s trends.

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Practice
Apr 29, 2025

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