Your article suggests using market tests and White Space to reform America's costly and inaccessible healthcare system.
Many growth plans focus on existing markets, fueling price wars and stagnant returns. To succeed, explore new markets and innovate.
Smartphones outselling PCs by 2011 could disrupt businesses, challenging old tech and creating new opportunities.
Ford’s European models and Chrysler’s tech innovations could lead to success, but GM’s focus on old brands won’t.
Pizza Hut’s 'Stuffed Crust Pan Pizza' is a costly variation, not a market-expanding innovation
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