Slingshot: Targeting the intersection between car and motorcycle

How coincidental is this?  Or perhaps it’s by design.  The Austrian company Polaris is venturing into new territory for road transport.  It is fusing together the most fun components of automobiles and motorcycles.  The seemingly unusual combination of existing parts to create a new value proposition is perfectly Slingshot-esque.  But how about the name chosen for this new vehicle? You might have guessed it: Slingshot!

The Slingshot is definitely neither a car nor a motorcycle, but a hybrid of both. In fact, it is creating a new transport category: autocycle.

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