How to Manage Lock-in, Including Applying Social Media Marketing, Video on Facebook

Here’s a link to a very short video (1-2 minutes) posted on Facebook today about Lock-in.  Hope you enjoy!  Please provide feedback and comments!

Adam Hartung on Lock-in – Why we do it, and how to be better by managing it!  Includes a discussion about using social media – why it is so important, why so many people are overlooking these tools and the success application can create.

I was recently asked to be interviewed regarding most of the major themes of “Create Marketplace Disruption” and why they are timely – and important – to businesses globally.  A few exerpts from those interviews have been edited, and are being sent to me for posting on YouTube and Facebook.  This is the first in the series.

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